Plan The Best London Adventure

Karen Seiger

Oct 8

2 min read

Planning your ultimate adventure is almost as fun as boarding the airplane and taking off. And while you're dreaming and planning, you'll need to learn about places in a city before you decide to add them to your itinerary—or not. That's precisely why we've created the Iconic Cities guidebook series.

People imagine that there's an unwritten rule that you must go see all the iconic places in a city when you visit. It's a challenge that too often leaves travelers exhausted from scurrying from one crowded tourist spot to the next.

Don't get me wrong—touristy spots are often great places to see. Many of them are wonderful and truly iconic, like the Eiffel Tower in Paris, the Statue of Liberty in New York, and the Roman Colosseum. But there is no law requiring you to visit any of them. Not even the British Museum.

You have a limited time during your vacation, and you want to make the most of every day. Iconic Cities guidebooks are designed to inspire you and to help you choose the destinations you'll visit based on your own interests. They share compelling stories and information—accompanied by beautiful original photos—for each place and the experiences you can expect when you visit.

Iconic London will be available in spring 2027. Written by London guide, historian, and author Ed Glinert, with colorful images by Amelia Millar, Iconic London tells the stories of 35 incredible places across the city. Do you love castles and parks? Hampstead Heath may be the place for you. Perhaps you'll choose to go antiquing on Portobello Road, or linger over a delightful afternoon tea at the Savoy. Or maybe you've heard of a particular place, but you don't know what it's all about, like Chelsea Village.